ABOUT ME
I’m a graphic designer based in São Paulo, currently working in the banking sector, where I develop visual solutions for marketing and communication across multiple channels.
My work focuses on translating complex information into clear, engaging, and effective design — from campaign visuals and social media content to paid media and internal communication materials. I have experience working within structured brand systems and regulated environments, balancing creativity with consistency and clarity.
Throughout my projects, I’ve worked on high-volume campaign production, including digital advertising for platforms such as Meta and Google Ads, always aiming to improve performance and engagement through thoughtful design decisions.
I’m particularly interested in branding, visual communication, and campaign design, and I believe design should not only look good but communicate clearly and serve a purpose, an approach that combines visual clarity, consistency, and attention to detail while always considering the context in which the work is seen and used.
